They say tech logos are the hardest to ace! Tech companies all around the world are constantly on their toes, trying to update the world with the latest technology. For a company that is constantly on the move like that, getting the perfect logo seems like a tricky business. But before you start fretting, let me tell you that we have an ideal solution for you. Here are the tech companies with the best logos and tips on how to achieve that.
The winner is Apple, of course! Are you ever surprised? Since the launch of the company in 1977, the company has made several transformations in the logo, and we are not complaining. Who would have thought that people would find a half-eaten apple the most interesting!
The repeated horizontal lines in the IBM logo gives it an interesting touch. The lines give symbolise stability. Also, the fact that one has to visualise its name because of the gaps in the horizontal lines makes the logo really memorable.
The Dell logo is the perfect example of a simple yet impactful logo. The tilted E in the logo makes it interesting to look at without adding too much design. Also, it makes the perfect signature design. The blue colour used in the logo represents trust. Overall the letters in the circular frame look very good as a composition.
The use of A in the Abobe logo makes it look compelling yet simple. The logo is easily adaptable in any design across any platform. The red colour in the logo makes it attractive and very difficult to miss.
The uncut A in the Samsung logo is its trademark. The logo is very simple and made with the perfect use of typography. The spacing between the letters is what makes the logo ideal.
The vertical lines used in the letters h and p of the Hewlett-Packard logo give symmetry to the design. The slight slant in the alphabets is what makes it a good logo design. The same design wouldn’t have had half the impact if the letters were straight.
Google is another company that has changed to logo design over the years. It is one of those companies which set the trend rather than following it. The company has made perfect use of colours in the logo.
The blue colored Facebook logo is an example of minimal design. The logo has coke to become one of the most recognizable logos globally.
Instagram is the king of aesthetics. Its logo is the perfect representation of what the company is about. The gradient use in the logo is very eye-pleasing and makes it stand out amongst other apps on the phone. So the next time you’re wondering how ended up spending hours on the app, you have the logo to blame!
The red colored Netflix logo against the black background hits us with nostalgia and reminds us of the times when movie theatres had red chairs in the dark. The dark background is also representative of how we live to watch movies in the dark.
Now is not the time to get intimidated by looking at these great logos. We have a list of tips that will guide you to make a great logo yourself.
If you notice in the above situations, you will realize that most of the great tech logos use geometry to their advantage.
Unlike Apple, most tech companies do not have a literal meaning or symbol attached to it. So it’s better to use a wordmark logo and make it interesting with the play of typography.
Keep it simple
Another common thing that all tech company logos is that all of them are extremely simple and edgy.
Color it blue
A lot of tech companies, including Facebook, Twitter, Dell, Samsung, IBM, and HP, use the blue colour in their logo. The colour blue symbolised stability and trust and hence is a very suitable colour for tech logos.